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FISE Montpellier 2019 BMX Park

FIVE top tips for creating the best live-event sports content

Our Social Media experts returned home from FISE Montpellier with a handful of top tips for creating the best live-event content.

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Danny Leon competing at FISE Montpellier

FIVE takeaways from the inaugural Urban Sports Summit

REDTORCH’s very own CEO, Jonny Murch, spoke on a panel “The Future of Urban Sports”. Here he shares five takeaways from the Summit.

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cheering sports fans

THREE ways audience analysis will help sports maximise Tokyo 2020 

When you have 33 different sports vying for people’s attention, just how do you cut through the noise and deliver an effective Olympics communications campaign?

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International Federations - A Recipe For Social Media Success

International Federations - A Recipe For Social Media Success

A lot of time and effort are invested in all social media surrounding World Championships. Communications are key, not just in the moment but also in the years that precede and succeed the events.  

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#SportOnSocial 2019 - 1 Week To Go

#SportOnSocial 2019 - 1 Week To Go

We're only one week away from the launch of our #SportOnSocial - THE report that analyses the social media performance of all 35 Olympic International Federations (IFs). 

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#SportOnSocial 2019 - 2 weeks to go

#SportOnSocial 2019 - 2 weeks to go

It’s just two weeks until the release of our third annual #SportOnSocial (26 March 2019) – THE Report that analyses the social media performance of all 35 Olympic International Federations (IFs).

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The Future of Global Sport Report – what it does and doesn’t say

The Future of Global Sport Report – what it does and doesn’t say

The Association of Summer Olympic International Federations (ASOIF) recently released a report called ‘The Future of Global Sport’.

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#SportOnSocial 2019 – One Month To Go

#SportOnSocial 2019 – One Month To Go

It’s only one month to go before the launch of our third annual #SportOnSocial (26 March 2019) – the social media report that analyses the performance of all 35 Olympic International Federations (IFs).  

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International Federations and Athletes – working together to build a brand?

International Federations and Athletes – working together to build a brand?

Branding is far more than just your product, it can also be your identity. In the minds of customers, a brand has a unique set of associations that represent your core principles and personality.  

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Can athletes be their own media companies?

Can athletes be their own media companies?

Dan Reed, Facebook Vice President of Global Sports and Media Partnerships, believes that ‘athletes are their own media companies’. 

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